Formula E was created in 2010, the first championship was held in 2014. The races with electrically powered racing cars are driven in cities around the world, in particular on street circuits. At the moment there are 11 participating teams. More and more famous brands are entering this sport. Not only car brands (including Audi, BMW, Porsche, Mercedes, Jaguar, Nissan), Heineken, for example, has also committed itself to this electric equivalent in addition to Formula 1.
Technological development and sustainability are the pillars of sport. Formula-E is constantly looking for new solutions and improvements in the field of electric mobility. Also in the field of communication and interaction with fans, Formula-E is constantly looking for innovation. This makes sport worldwide increasingly attractive for a large audience with an interest in technology, motorsport and sustainability, among other things.
- Total number of TV viewers last season: 330 million (growth 73% compared to last year)
- Total number of online viewers last season: 581 million (growth 1,316% compared to last year)
- Total reach last season: 1.3 billion (growth 714% compared to last year)
- Broadcast in more than 200 countries